Cauliflower Prices: USDA FOB & Terminal Markets
Wholesale cauliflower averaged $27.79 per carton film wrapped at USDA shipping point on Oct 30, 2026, up 65.4% on the week. That is 10% above the five-year October average of $25.27, across 11,248 USDA observations since 2021.
Cauliflower · USDA FOB · Fri 30 Oct 2026
$27.79
+65.4%on the weekPer carton film wrapped, the average of all 6 lines reported. Mostly $23.42 – $26.46. Terminal prices in 11 cities with a free account.
Period
Showing all sizes · all origins · carton film wrapped · conventional and organic across 10 combinations
- Average of all 6 lines
- Range today
- $20.45 – $35.75Low to high across all 6 lines · mostly $23.42 – $26.46 across 6 lines
- Terminal price
- 11 cities · reported Oct 30 · Los Angeles cheapest, Detroit dearest
- Against a normal October
- 10% aboveFive-year norm $25.27 · cheapest Aug, dearest Nov
- 30-day high
- $33.30Oct 6
- 30-day low
- $16.27Oct 22
- 30-day average
- $23.3422 report days, Sep 30 to Oct 30
- 52-week range
- $16.27 – $60.48Today sits 26% up that range
- Range today · 6 lines
- $20.45 – $35.75
- Terminal · 11 cities
- vs a normal October
- 10% above
- 30-day low to high
- $16.27 – $33.30
Is $27.79 a good price for cauliflower right now?
Dearer than normal for the time of year: 10% above the five-year October average. Cheapest in August, dearest in November — a 104% swing across the year.
Five-year average by month · carton film wrapped
Today $27.79
Octobers past · monthly average
- 2022$31.81
- 2023$19.67
- 2024$16.17
- 2025$40.92
- 2026$22.95
- $31.812022
- $19.672023
- $16.172024
- $40.922025
- $22.952026
2026 so far is 44% under last October and 9% under the five-year norm of $25.27.
Where does cauliflower ship from?
3 shipping districts reported cauliflower to USDA. Origin moves the price as much as size does.
- Salinas-Watsonville California3 lines
- South and Central California2 lines
- Santa Maria California1 line
What does cauliflower cost by size?
Size moves the price more than variety does. All figures per carton film wrapped. 6 reported combinations.
| Line | Price | Week |
|---|---|---|
12s Santa Maria California · mostly $28.55 – $30.55 | $29.27 | +106.4% |
12s Salinas-Watsonville California · mostly $24.75 – $27.55 | $29.25 | +101.7% |
9s Salinas-Watsonville California · mostly $22.75 – $26.90 | $27.10 | +92.6% |
Where is cauliflower cheapest to buy?
11 terminal markets reported cauliflower, and the spread between the cheapest and the dearest is 178% — same produce, each market's latest report.
Cheapest to dearest · Oct 30
- Los Angeles
- Baltimore
- Asheville
- Philadelphia
- Chicago
- New York
- Columbia
- Boston
- Miami
- Atlanta
- Detroit
Every cauliflower price USDA publishes, free
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Frequently asked questions
What is the FOB price of cauliflower today?
As of Oct 30, 2026, cauliflower averaged $27.79 per carton film wrapped at FOB shipping point, per USDA Market News.
Where is cauliflower cheapest right now?
Of the 11 terminal markets USDA reported in the week to Oct 30, 2026, Los Angeles was cheapest at $19.00 and Detroit dearest at $52.80 — a difference of $33.80 per package for the same produce.
When is cauliflower cheapest?
Averaged across five years of USDA reports, cauliflower is cheapest in August at $15.36 and most expensive in November at $31.31.
What is the difference between FOB and terminal market prices?
FOB (free on board) is the price at the origin shipping point, before freight. Terminal market prices are wholesale prices at major-city terminal markets, for whatever pack each market reported, so the two are shown side by side rather than as a margin.
Where does the price data for cauliflower come from?
USDA Agricultural Marketing Service Market News reports, synced every morning, with history back to January 2021. Datajolt is not affiliated with the USDA.
Related commodities
Source: USDA Agricultural Marketing Service, Market News. Prices are daily aggregates across reported varieties, packages and grades. Datajolt is not affiliated with the USDA.